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What Social Media ROI looks like with Warners’ Stellian

This story has a little bit of a twist on using the social channels to buy a washer and dryer.  There are several elements of interacting online that brought me to Warners’ Stellian’s for purchasing our new washing and dryer.  This example of social media ROI is based purely only conversing with and observing Julie […]

What Social Media ROI looks like with Walser Auto Group

Her is part two of what Social Media ROI looks like from a customer.  This story starts about a year and a half ago when I met Andrea Kopfmann via twitter.  I met Andrea via a couple tweets here and there from other people I know via this channel.  Over this past year I’ve had […]

What Social Media ROI looks like with Bona Bros

So many folks struggle with the concept of “How do you actually get ROI from all this stuff on the twitters?”  Well I decided to show and explain how this looks like IRL (In Real Life).  So this story starts about a 2 years ago.  I have met many people, yes people not logos or […]

Join me at #ungeeked Chicago May 12th-14th & #RoastBrogan

Be a part of the discussion with unGeeked thought leaders and authors. #unGeeked Chicago – May 12-14th, 2011 RSVP and SAVE 5% using code: unGeekedChicago   Who should attend unGeeked e’lite Retreats You should attend unGeeked if you are responsible for developing or managing your company, organization or client’s social media, marketing, branding, advertising, on-line […]

When Influence Happens

So I was reviewing my google analytics, yup bad boy livin on the edge! I was in there last week asking the ever present question “How are my blog posts doing across the intertubes?”  One thing was glaringly obvious having someone ReTweet your blog post that has MAJOR influence on and offline will attract people […]

Have an IT Organization, Try this Model on for Size

This post was inspired by another que from discussing a topic via twitter.  So it seems that most mid-size, large, and super large companies are struggling with getting how to get IT and business resources closer to adapt to the  rapid nature of the market changes that happen both in business as well as in […]

Real Rahm vs Fake Rahm and Influence

We live in some interesting social dynamic times today!  People can become other people online, in less than 3 minutes (about how long it takes to setup a twitter account).  Case in point, the “little” scenario playing out in Chicago with Rahm Emanuel’s campaign to be the next mayor of that city. Now here is […]

The Social Business Swirling in my head

This will be somewhat of a shorter post for me. I know the novels are getting to be a bit much! So I was chatting away on twitter the other day and Bruce Kneuer and I bumped into each other and we started talking about the Social Business.  Now we only have a 140 characters […]

Ooops forgot the WHY!

So the previous post talks about WHY in the title and after reviewing the post I did not even scratch the surface or even answer the question of Why.  So this post is the follow up to Why you need a Social Business Analyst.  The Business Analyst has evolved to be a very intragel part of the […]

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